visual identity
visual identity
Nestino
Nestino is a brand dedicated to creating smart homes. It frees users from routines, automates processes, and integrates devices and functionalities to simplify home management to the maximum.
Client
Scope of work
Branding
Logo
Social media
Website
Nestino
Scope of work
Branding
Logo
Social media
Website
Date
2021
2021
Client
Nestino
Date
2021
2021
Scope of work
Branding
Logo
Social media
Website
Branding
Logo
Social media
Website
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notes
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sygnet
Process
Objective
To create an identity that conveys the brand's key features: modernity, a love for technology, and a high standard of services.
Solution
A complete identity with all corporate materials. Design and implementation of a responsive website. The materials feature refinements, mass-colored paper, and cutouts in the cover to emphasize the premium nature of the brand.
Big idea
In creating the identity, we aimed to present a premium brand that is both professional and friendly. It was also important to depict an image that indicates competence and accessibility.
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grafika
Website
The website for Nestino serves as a tool for working with both business and private clients, presenting possible solutions and products, focusing on the benefits of having a smart home. Everything is shown in a clear and illustrative manner.
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FILM
Key words
Changing thinking Trends
Design Branding
Changing thinking Trends
Design Branding
Design Branding
Changing thinking Trends
Design Branding
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Semantics
The emblem—the letter 'N'—combines the company's initial, a reference to a neural network, and associations with an integrated circuit. The logotype has a sans-serif style to emphasize the modern yet friendly character of a company associated with the technology industry.
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Semantyka
CMYK: 0 6 18 87
RGB: 34 32 28
HEX: #22201c
RGB: 34 32 28
HEX: #22201c
CMYK: 0 71 90 9
RGB: 231 68 23
HEX: #e74417
RGB: 231 68 23
HEX: #e74417
CMYK: 0 0 0 0
RGB: 255 255 255
HEX: #ffffff
RGB: 255 255 255
HEX: #ffffff
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pattern
Iconography
The icons are based on regular geometric shapes with consistent proportions, creating a sense of harmony and referencing technical drawings of modular homes.
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