Category: Colors

Trends in product catalogue design

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Choose your solutions wisely, but also, if you have the freedom, go wild! New trends surprise us every year, and some of the existing ones evolve in unexpected ways. You should really know the talk of the town in order to design catalogues that will sell and interest. However, none of the trends are so … Continued

How do colours affect perception?

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Colour in design The vast majority of consumers admit that they pay great attention to colour when choosing products for everyday use. It is therefore the most important design element, evoking certain feelings, influencing specific perceptions, determining the mood of the consumer, and encouraging or calming action.   In order to consciously steer the perception … Continued